Low Power IoT Networks Continue to Grow Rapidly Across India

#News(General) [ via IoTForIndiaGroup ]

SenRa, a contributing member of the LoRa Alliance, is a PAN India Low Power Wide Area Network Provider (LPWAN), specifically LoRaWAN, for the Internet of Things (IoT) and Machine to Machine (M2M) solutions and applications, consistently coming in ahead of schedule with one new city deployment after the other.
We recently caught up with their CTO Kush Mishra, interviewing him on progress to date and plans for 2019.

Q. What hurdles did you face commercially when dealing with legal procedures and paperwork? Did you ever think of giving up at any stage or were you constantly motivated?
For any new technology, one of the most important factors is the ecosystems that are going to drive the technology. Like the bell curve, there is an initial phase of the early adopters and influencers who can push the ecosystem in the world. We’re lucky to be a part of the LoRa Alliance as a contributed member, as we are the only one member from India. I personally sat in every meeting happening and hence we’re fortunate to be there as we form large ecosystem influencers like Alibaba, Cisco, Google, IBM everybody has joined the alliance.
There are good cues from the ecosystem that the technology is going to make it big and that’s what drives us to push this in India.

Q. Are you planning to expand your network globally or are you focusing on Indian Market and capture as many locations as possible in India?
A. We are planning to deploy extensive coverage in the Indian market. We plan to be present in 100 cities by the end of 2020. These are all going to be pro-active deployments. Additionally, we will do project-based deployment which will run into 50-100 more cities, hence looking for rapid expansion in India.
Meanwhile, we are also planning to enter into an application market, which we are soon going to announce this month. We are planning to have a beta version of our application platform called GINJER, which will address the global markets and not only for India. This will take us outside India, and, depending upon the opportunities, we could expand the network outside India.
Q. What is your future roadmap? What is SenRa planning now?
A. We are omnipresent in India as far as anything to do with LoRaWAN is concerned. We have jacked up our SEO ranking to number 1 in India. We intend to be at rank 1 for the LoRa ecosystem in India, and that is our goal. I also plan to be present in more than 100 cities in India, help the government in Make in India campaign, encouraging a lot of startups in the hardware domain traditionally. I want to see more engineers getting into hardware, RF and electronics domain. I want to see an investment in companies who can develop quality firmware and quality hardware designs.

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