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Beacon Technology Market to witness 80% growth over 2017-2024
The beacon technology market growth is attributed to increasing penetration of smartphones around the world and need for location-based proximity marketing solutions to improve customer experience. Mobile devices have become an integral component of marketing and communication strategies of businesses to attract customers who use smartphones as the primary channel to conduct research and make purchase decisions.
Beacon Technology Market, By Application
• Retail
• Travel, Tourism and Hospitality
• Healthcare
• Financial Institutions
• Real-estate
• Education
Beacon Technology Market, By Technology
• BLE
• Wi-Fi
• Ultrasound
• Combined Technologies
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