- This topic has 1 voice and 0 replies.
-
Posts
-
-
#News(Startup) [ via IoTForIndiaGroup ]
While we were mapping out the construction robotics market, we also spent several months walking construction jobsites and talking to everyone we could about the challenges in the industry and where robotic automation could fit in.
One of the most common mistakes startups make is building a product nobody wants. I wanted to avoid that mistake at Dusty, so I asked open-ended questions and tried to understand the underlying pain points in each person’s job role. Not knowing much about the industry myself, I strove to keep an open mind and see firsthand what the construction process was like and where automation was needed. I wanted our customers to tell us what we should build.
The customer discovery process was very frustrating at first. Each person I talked to had different ideas about automation, based on their own unique experience. I also learned that many people weren’t comfortable suggesting product ideas, perhaps because they didn’t know what is possible and didn’t want to sound ignorant. So I quickly shifted my line of questioning to focus on gathering feedback around a small number of candidate product ideas, which reflected pain points I’d heard from multiple sources.
-
- You must be logged in to reply to this topic.
