What Is The Mission Of The Chief Digital Officer?

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What Is The Mission Of The Chief Digital Officer?

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And then, there’s how they approach the business model—the CDO strives to implement new digital models, while the CIO looks to improve existing models.
Of the CDOs Egon Zehnder consulted, 85% reported being the first in their organization to hold the title, and two thirds said they’ve held the role for less than three years, highlighting the relatively recent emphasis companies are placing on making strides in the digital arena.
Egon Zehnder, a global management consulting firm, set out to better understand CDOs’ role as instruments for digital change and the challenges they face through its study “ CDO Decoded: The First Generation of CDOs Speaks .” In doing so, the firm spoke with 107 CDOs of global companies with at least $1 trillion in revenues.
Amid ever-changing technologies and business models, a new type of executive has emerged in the already crowded C-suite: the chief digital officer.
The exact contours of the role may depend on the industry, but all CDOs share a common mission: helping companies stay competitive in an age of increasing digitization.
“Not everyone has bought into the CDO’s role or digital journey,” says Trout.
The forward-looking attitudes of CDOs can also cause tension in the C-suite, particularly with company leaders who have different expectations when it comes to the pace of digital transformation, says Trout.
While the efficiency digital tools afford doctors and nurses can certainly improve patient experiences, the implementation of such technologies can be costly, and when the return on investment isn’t immediately clear, making the business case for any new initiative becomes all the more challenging for the CDO.
Nonetheless, CDOs depend on the support of their colleagues, and of those surveyed, 58% said that executive alignment with their goals and commitment to change were the most important factors in determining whether a company was capable of making a digital transition

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